ADDICTION Eyebrow Mascara Color Nuance (001 Honey Beige)

(1) Tints and sets brows in one step — soft, fluffy finish that moves naturally without stiffness or clumping
(2) 24-hour colour-stay formula resists rubbing, sweat, and sebum without touch-ups
(3) Diamond-shaped brush coats even fine, short hairs cleanly without touching surrounding skin

The browless look — where brows are visually softened rather than defined — has been one of the more directional shifts in Japanese and Korean makeup in recent years, and this is one of the few products that actually does it well in a wearable way. The ADDICTION Eyebrow Mascara Color Nuance tints rather than draws, coating each hair individually so the brows read as part of the face rather than a feature sitting on top of it. One swipe lightly shifts the brow colour toward the chosen shade — a warm honey beige, a cool ash greige, a muted burnt orange — and the result is brows that look groomed and intentional without looking filled-in. The diamond-shaped brush is the detail that sets it apart from standard brow gels: it reaches shorter, finer hairs without flooding the surrounding skin, and the formula dries down soft and flexible rather than rigid. Fragrance-free, 24-hour hold, and genuinely useful for anyone rethinking how bold their brows need to be.

(1) Acrylates Copolymer & (Acrylates/VA) Copolymer: film-forming polymers that hold brow hairs in place and lock colour uniformly for long wear
(2) Butylene Glycol: hydrating agent that keeps the formula flexible and prevents the dried film from cracking or flaking

Water, ethanol, acrylates copolymer, BG, acrylates/VA copolymer, beeswax, TEA, BHT, DPG, EDTA-2Na, PEG-20 sorbitan cocoate, PEG-240/Decyltetradeceth-20/HDI copolymer, acrylates/C10-30 alkyl acrylate crosspolymer, alkyl acrylate copolymer, carbomer, simethicone, stearic acid, glyceryl stearate SE, sorbitan sesquioleate, cetearyl alcohol, ceteth-25, talc, hydroxyethylcellulose, sucrose polystearate, polysorbate 80, polyvinyl alcohol, polyvinyl acetate, sodium lauryl sulfate, potassium laurate, lecithin, synthetic fluorphlogopite, aluminum hydroxide, sodium dehydroacetate, phenoxyethanol, methylparaben, ultramarines, mica, titanium dioxide, iron oxides

Lightly wipe any excess product from the brush against the rim of the tube or a tissue before applying — this prevents overloading and ensures a cleaner result. Starting from the inner brow, sweep the ADDICTION Eyebrow Mascara Color Nuance through the brow hairs in the direction of natural growth, using the flat side of the diamond brush to coat the main body of the brow and the tip to catch shorter or finer hairs at the edges. One coat delivers a subtle shift in colour; a second coat builds toward a more visible tint. For the browless look, apply over bare brows without any pencil or powder underneath — the tint alone against the skin creates the softened effect. Allow to dry before touching the area.

Q: What is the "browless look" that the ADDICTION Eyebrow Mascara Color Nuance is designed for?
A: The browless look is a makeup technique, popular in Japanese and Korean beauty, where brows are visually minimised or softened rather than defined and filled in. The ADDICTION Eyebrow Mascara Color Nuance achieves this by tinting brows with a lighter or contrasting shade so they blend more naturally into the face, creating a clean, effortless expression that balances more dramatic eye or lip makeup.
Q: Will the ADDICTION Eyebrow Mascara Color Nuance work over dark or thick brows?
A: Yes — the ADDICTION Eyebrow Mascara Color Nuance is specifically designed to shift the appearance of existing brow colour. Lighter shades like 001 Honey Beige, 006 Vanilla Beige, and 007 Ash Greige are most effective at visually softening or lightening dark brows with one to two coats.
Q: How do I choose the right shade of ADDICTION Eyebrow Mascara Color Nuance for my colouring?
A: As a starting guide: 001 Honey Beige suits warm golden skin tones; 006 Vanilla Beige is the lightest and most diffused option for a barely-there effect; 007 Ash Greige works well on cooler or neutral complexions and pairs well with ashy or silver hair tones; 003 Burnt Orange adds a warm editorial edge; 101 Almond Beige and 102 Latte Blonde are cooler, milky options suited to achieving that soft blonde-brow contrast.
Q: Is the ADDICTION Eyebrow Mascara Color Nuance difficult to remove?
A: No — despite the 24-hour hold, the ADDICTION Eyebrow Mascara Color Nuance removes cleanly with a standard eye makeup remover or micellar water. No vigorous rubbing is needed.
Q: Is the ADDICTION Eyebrow Mascara Color Nuance fragrance-free?
A: Yes — the ADDICTION Eyebrow Mascara Color Nuance is entirely fragrance-free, making it a comfortable option for those with sensitivity around the eye area.