It was a type of primer I'd never seen before, so I bought it (pure white) out of curiosity. The attached image is from about two weeks of use. When I touch it with my fingers, it feels soft and fluffy, almost like a soufflé. A small amount spreads well, but I think I applied a little more than the recommended amount (1-2 rice grains). It doesn't offer much coverage, but as the product name suggests, it does indeed reduce the appearance of pores. I thought my skin might be prone to dryness in the winter, but surprisingly, it didn't dry out even in the evening, and it maintained its morning-like appearance. However, after about a month and a half of use in the winter, the contents started to clump a little, possibly due to dryness. It seems best to use it up quickly. I like the soufflé-like texture, so if it offered a little more coverage, I might continue to repurchase it.