THE ANSWER Super Lamellar Shampoo & EX Moist Treatment for Daily Damage (Bergamot & Daphne), 12ml+12g

- PR - Kao's answer to hair care*1 derived from 100 years of hair care research Product Features World's first*2! Contains 5 essential ingredients*3 (repair) for beautiful hair, arrived at from Kao's 100 years of hair care research. From 100 years of hair care research, Kao has focused on "proteins" and "lipids," the elements that make up hair, and defined 5 essential ingredients*3 (repair) for beautiful hair that are indispensable for beautiful hair. For the first time in the world*2, these have been combined in a single shampoo and conditioner, leading to beautiful hair that satisfies all aspects of moisture, manageability, shine, smoothness, and suppleness. Shampoo with approximately 12 times more hair care ingredients*4 (repair) (compared to our shampoo) Kao's unique "lamellar platform technology" is used to store a large amount of care ingredients in the lamellar layer constructed within the shampoo. Approximately 12 times more lipid-based hair care ingredients*4 (repair), which were difficult to incorporate in large quantities, have been added (compared to our shampoo). Three types of hair-beautifying boost treatments to choose from based on the cause of damage. The amount of the five essential hair-beautifying ingredients*3 (repair) is adjusted according to the cause of damage. It boosts the elements of beautiful hair that tend to be lost due to specific damage, resulting in moisturized, manageable, shiny, smooth, and supple beautiful hair. How to use TRY! Apply and wash (How to use shampoo) A washing method that allows the care ingredients of the shampoo to reach each strand of hair. ① Pre-wash to thoroughly moisten the entire hair. ② Spread the shampoo in your palms. ③ Spread the shampoo from the roots to the ends of the hair. ④ Lather by massaging the entire hair. *If the lather is weak, add hot water. ⑤ Rinse thoroughly. How to use treatment ① After shampooing, lightly remove excess water and put an appropriate amount of treatment (about the size of a muscat grape for semi-long hair [shoulder to armpit length]) into your hand. ② Apply to the damaged mid-lengths to ends of the hair. ③ After thoroughly massaging it in, rinse thoroughly. Also recommended! EX Gloss Treatment FOR HEAT DAMAGE A treatment arrived at from Kao's 100 years of research Details here EX Repair Treatment FOR COLOR DAMAGE A treatment arrived at from Kao's 100 years of research Details here EX Care & Coat Oil A hair oil arrived at from Kao's 100 years of research Details here EX Care & Coat Water Serum A hair water serum arrived at from Kao's 100 years of research Details here *1 Within Kao *2 A combination of 5 ingredients: hydrolyzed keratin (wool), bismethoxypropylamide isodocosane (Kao's proprietary ingredient), malic acid, lanolin fatty acid, and olive fruit oil (Kao research in March 2024 in the Mintel database) *3 Hydrolyzed keratin (wool), ceramide α (bismethoxypropylamide isodocosane), malic acid, lanolin fatty acid, fatty acid glyceride α (olive fruit oil). Kao's own definition. *4 Lanolin fatty acid, ceramide α (bismethoxypropylamide isododecane) How to use The Answer Super Lamellar Shampoo After thoroughly wetting your hair, take the entire amount in your hand, spread it evenly over your hair, wash, and rinse thoroughly. The Answer EX Moist Hair Treatment 1. After shampooing, lightly remove excess water and dispense the entire amount of treatment into your hand. 2. Apply to the damaged mid-lengths to ends of your hair. 3. After applying thoroughly, rinse thoroughly.

Giancer Super Lamellar Shampoo: After thoroughly wetting your hair, take the entire amount into your hand, spread it evenly, wash, and rinse thoroughly. Giancer EX Moist Hair Treatment: 1. After shampooing, lightly remove excess water and dispense the entire amount of treatment into your hand. 2. Apply to the damaged mid-lengths to ends of your hair. 3. After applying thoroughly, rinse thoroughly.